Comprehensive weather insights help safeguard your operations and drive confident decisions to make everyday mining operations as safe and efficient as possible.Farm Intelligence
Turn grower insights into measurable sales growth.
A sales intelligence platform that helps retailers, manufacturers, and financial providers identify growth opportunities and focus sales efforts across new and existing customers.
Welcome to the future of ag sales
Sales teams are losing revenue to blind spots.
Static and incomplete data
Agribusiness teams are guessing who to call and when. Without visibility into growers, crop production, or input usage, teams struggle to prioritize the right customers.
When experience leaves, insight leaves
As salespeople retire or move on, their valuable understanding of growers, fields, and local conditions leaves with them. New reps can take years to gain the knowledge they need to close deals.
Introducing Farm Intelligence
Grower visibility. Predictive insights. Sales decisions at scale.
Know where to focus, who to visit, and what to sell next.
Precision Growth Targeting
Identify high-value growers by acreage, crop mix, regenerative practices, and purchase potential. Uncover untapped segments and align your sales reps where they're most likely to win.
Territory & Account Optimization
See where you're leaving revenue on the table and reallocate resources before opportunities are missed.
Predictive Insights
Improve retention by predicting yield, brand usage, and demand. Powered by DTN's decision-grade AgCore Data covering 95% of U.S. farms.
Built for your Commercial Team
Sales Reps
Focus on the top 10% of high-value farms
Managers
Optimize territories and guide rep coverage
Marketers
Segment audiences and align campaigns to sales opportunities
Leaders
Gain visibility into market share, wallet share, and retention risk to guide strategic growth
Illinois Farm Bureau Strengthens Member Engagement with Trusted Data
Illinois Farm Bureau used Farm Intel to unify data, strengthen advocacy, and better engage members.
Finding the Growers You're Not Calling
See how ag retailers use farm and crop data to identify new prospects, prioritize outreach, and grow market share.
Sales Intelligence Built For Today's Agribusiness Environment
Built for agribusiness, DTN Farm Intelligence connects data sources to support more informed sales efforts.
Farm Intel Success Story – Illinois Farm Bureau
Sim Sandhu shares how Farm Intel helps Illinois Farm Bureau engage members and support advocacy.
How it Works.
Build Your Market Segments
Filter by crop acreage, brand usage, location, and more.
Find Opportunities
Identify top accounts and under-served growers across your territory.
Engage Growers
Use farm- and grower-level insights for more meaningful engagement with customers and prospects.