Category: Agriculture

Better understand the impact of this summer’s widespread heat and drought on the corn and soybean markets with DTN Lead Analyst Todd Hultman’s latest insights.

Download our latest white paper on Ag Trends that our experts predict for the rest of 2021. Get weather predictions from meteorologist Bryce Anderson, markets from Todd Hultman, policy from Chris Clayton and more. And it’s free!

The July WASDE took into account both the June 30th acreage report updates as well as looming weather factors. We unpack the bullish-ness news and discuss how the market is reacting, to this report and to factors well outside its scope.

Indiana and Illinois farmer Scott Wallis made the switch to 20 inch rows all the way back in 2001, and since then has made some significant transitions in his operation. On this week’s episode Scott talks about what went into the decision and more.

We’re breaking new ground to deliver fresh ideas and revamped strategies for the constantly evolving agri-marketing terrain. Join us July 20-22 | Kansas City, MO.

As the industry evolves, farmers and agribusinesses need specific data and insights at their fingertips to ensure they are able to make confident decisions. However, data alone can be cumbersome. That’s why integrating data into your AgTech software can improve usability and user experience.

This week, we’re joined by DTN editor and reporter Russ Quinn and DTN Staff reporter Todd Neeley to dig into where the infrastructure conversation has been, what the final package might look like, and what it could mean for rural life.

A solid set of buyer personas can dramatically improve your marketing and sales efforts. With them, you can tailor your messaging, products, and services to the specific needs of your individual grower segments.

When marketing to farmers, how do you know that you’re reaching the right farmer for your product? And how do you know you’re reaching them at the right time? Answering these questions is essential for developing effective marketing strategies for agricultural products.

We are moving into a new “information age” in agriculture.
Farmers and their agribusiness partners need specific information at their fingertips, in the moment of need, and in context to make confident decisions for their operation. This information can include crops, acres, field boundaries, irrigation, on-farm grain storage, soil data, and much more.